Introduction
Day 1 - Technical Foundation of SEO
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Why Building a Strong Technical Foundation is Important (4:27)
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Wordpress and the Importance of a Good Hosting Company (6:29)
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Backups - Why they are important to SEO (4:31)
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Plugins - What to Consider When Choosing a Plugin (4:35)
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SSL Certificates (2:07)
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Wordpress Settings (5:57)
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Yoast SEO Plugin - Setup (10:03)
Day 2 - Analytics for SEO
Day 3 - Speed and UX
Day 4 - Keyword Research & Planning
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Creating a Keyword Strategy
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Keyword research tools
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What are your competitors ranking for? (9:23)
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Using Ubersuggest for Keyword Research (10:15)
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Using Answer The Public for Keyword Research (7:07)
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Using Google and Keywords Everywhere for Keyword Research (8:36)
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Using Google Search Console to Analyze Keyword Success and Look for Posts to Further Optimize (9:09)
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Putting It All Together (20:51)
Day 6 - Optimizing Published Content
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The Importance of Site Structure to SEO
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Optimizing Pages (4:55)
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Optimizing Categories (6:25)
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WP All Export - Gathering your list of posts (4:27)
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Content Audit (9:54)
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Images (5:55)
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Spelling and Grammar
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Meta Description, Title, H2 keyworded (2:22)
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Text length and formatting
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Create a New Pin and Promote
Day 7 - Optimizing New Content
Rinse and Repeat for SEO Success
Additional Resources
